TrajektoryinTrajektoryQ&A With Sharon Fish: Women’s History Month1. Tell us about your background. Where have you worked, go to school, etc.?7 min read·Mar 12, 2021----
TrajektoryinTrajektory2021 MLB Sponsorships: IdeasAt Trajektory, we have talked a lot about how teams are being forced to be more creative in their sponsorship placements. While creativity…5 min read·Feb 11, 2021----
TrajektoryinTrajektorySports Sponsorship in 2021: A Predictive Outlook2020 introduced considerable changes to the landscape of the sports industry. Fanless stadiums and shorter seasons altered the way that…4 min read·Jan 19, 2021----
TrajektoryinTrajektorySports Sponsorship in Women’s Sports: A Well-Kept Secret?Brands have traditionally invested a portion of their marketing and advertising spend on sports sponsorship to enhance their image…4 min read·Nov 25, 2020----
TrajektoryinTrajektoryPartner Intelligence: The Future of Data in SportsAccurate and transparent sponsorship reporting has never been more important. Brands are looking to optimize the assets within their…3 min read·Oct 30, 2020----
TrajektoryinTrajektoryThe Impact of Furloughs Across the Sponsorship IndustryIn recent months, the coronavirus has pushed the sports industry into a position that no one could have anticipated. Employees across…2 min read·Oct 6, 2020----
TrajektoryinTrajektoryNFL Sponsorships in the “New Normal”After an unusual off-season, the NFL has finally returned to action. Games are looking a little different this year as nearly 90% of the…3 min read·Sep 18, 2020----
